Course

Search Engine Marketing. From Semantic Core to Usability

Recommendations for setting key elements of the site, how to improve the relevance, and features of voice search

Play icon1:08
hour of video
Quizzes icon5
quizzes
Cases icon2
cases
Case icon19
materials
Play icon1:08
hour of video
Quizzes icon5
quizzes
Cases icon2
cases
Case icon19
materials

Master New Skills: Empower Your Personal & Professional Growth

    Bullet iconFind out what SEO-promotion

    Bullet iconUnderstand how to begin optimization of a site

    Bullet iconLearn how to affect the relevance of adaptive web resource

    Bullet iconGet a list of free tools for SEO-experts

    Bullet iconYou will be able to create high-quality and useful content to your target audience

    Bullet iconLearn to analyze behavioral factors for SEO

    Bullet iconLearn the ways to improve the relevance

    Bullet iconUnderstand how to optimize your site for voice calls

    Bullet iconLearn how to create exciting content for your target audience

    Bullet iconLearn how to use SEO to build a business and keep up with competitors

    Bullet iconFind out what SEO-promotion

    Bullet iconUnderstand how to begin optimization of a site

    Bullet iconLearn how to affect the relevance of adaptive web resource

    Bullet iconGet a list of free tools for SEO-experts

    Bullet iconYou will be able to create high-quality and useful content to your target audience

Upon completing the course you will receive a certificate

The documents will confirm your qualifications. Upon successfully completing the longread, you will receive a certificate that you can attach to your resume and demonstrate when applying for a job.

Our learning concept combines best tools

We have our own methodology based on the Fast Education — Fast Results principle. You can use it to learn how to quickly and effectively study and grow.

Videos icon
Videos

Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.

Materials icon
Additional materials

Study text versions of lessons, guides, checklists, work books and templates on the course topic.

Quizzes icon
Quizzes

Check how much you remember from the lesson.

Glossary icon
Glossary

Use the glossary below the video to make sense of the key terms of the lesson.

Homework icon
Homework

Put new knowledge into practice.

Cases icon
Case studies

Solve practical cases related to the topic of the lesson.

Videos icon
Videos

Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.

Materials icon
Additional materials

Study text versions of lessons, guides, checklists, work books and templates on the course topic.

Quizzes icon
Quizzes

Check how much you remember from the lesson.

Glossary icon
Glossary

Use the glossary below the video to make sense of the key terms of the lesson.

Homework icon
Homework

Put new knowledge into practice.

Cases icon
Case studies

Solve practical cases related to the topic of the lesson.

Course details

Website search engine optimization will help your resource to be among the first in search results. Do you want to turn your small business into an empire that will bring you success and high income? This is possible with proper SEO optimization. Your site will become more visible to search engines and more attractive to users. And our course will help you make your dreams come true. In eight lessons, we will teach you how to promote with SEO. </div> <div> <br /> </div> <div> This knowledge will be useful both for marketers looking to expand their area of ​​expertise, and for owners of their own business, who want to attract new customers and set up brand promotion. In our course, you will learn all about the concept of search engine marketing SEM and criteria for evaluating sites. We will tell you about the main SEO trends that you need to consider when optimizing. You will understand how the search engine ranking system works and how to increase the ranking of your site by customizing key elements and design. You will learn to understand the behavioral factors that affect rankings. You will also learn ways to increase the relevance and get acquainted with the directions of development of search engines to be ready for changes in their system. </div> <div> <br /> </div> <div> Part of the course will be devoted to setting up voice search on your site that will bring it to the top results. You will learn to comprehensively apply everything that we will tell you about and create interesting and understandable content for your target audience. SEO will help you take a step towards an endless stream of customers and high income!

Course plan

Lectures, tests and other useful materials are stored in your account.

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Search Engine Marketing. From Semantic Core to Usability
Price
$35

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