Unit Economics. Business Prospects at the Idea Stage
How to calculate the profitability of a new product in advance, scale the business and evaluate the effectiveness of its work
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81:4588Master New Skills: Empower Your Personal & Professional Growth
You will learn what a unit economy is and learn the concept of a business unit
You will be able to learn the example of calculating cohort analysis manually and the process of creating a report on cohorts in Google Analytics
You will understand how to define a focus metric and select key metrics
You will learn how to increase customer happiness and how NPS works
You will learn product and growth metrics
You will understand how to formulate and test hypotheses correctly, and how to conclude from the results obtained
You will learn how to analyze sales channels, study traffic, and its types
You will learn how the food funnel works, what it consists of, and how to create it
You'll learn how to find the metric with the most bang for your buck, increase product value, and create value for the customer
You will get recommendations for professional growth
You will learn what a unit economy is and learn the concept of a business unit
You will be able to learn the example of calculating cohort analysis manually and the process of creating a report on cohorts in Google Analytics
You will understand how to define a focus metric and select key metrics
You will learn how to increase customer happiness and how NPS works
You will learn product and growth metrics
Upon completing the course you will receive a certificate
The documents will confirm your qualifications. Upon successfully completing the longread, you will receive a certificate that you can attach to your resume and demonstrate when applying for a job.
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Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.
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Check how much you remember from the lesson.
Use the glossary below the video to make sense of the key terms of the lesson.
Put new knowledge into practice.
Solve practical cases related to the topic of the lesson.
Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.
Study text versions of lessons, guides, checklists, work books and templates on the course topic.
Check how much you remember from the lesson.
Use the glossary below the video to make sense of the key terms of the lesson.
Put new knowledge into practice.
Solve practical cases related to the topic of the lesson.
Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.
Study text versions of lessons, guides, checklists, work books and templates on the course topic.
Check how much you remember from the lesson.
Use the glossary below the video to make sense of the key terms of the lesson.
Put new knowledge into practice.
Solve practical cases related to the topic of the lesson.
Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.
Study text versions of lessons, guides, checklists, work books and templates on the course topic.
Check how much you remember from the lesson.
Use the glossary below the video to make sense of the key terms of the lesson.
Put new knowledge into practice.
Solve practical cases related to the topic of the lesson.
Course details
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