Cold Sales in B2B. Pass the Secretary and Get to the DM

You will learn to create your own successful sales plans. You will also find out about Parkinson’s law and learn to create a list of contacts. Additional materials include a sales plan template and a list of helpful questions to use in cold calls.

We will define the concept of a sales funnel and show you how to collect statistics and apply the Rule of 7. We will also discuss different types of clients and give you advice on using the phone in your work. In addition, you will receive an example of an automated system using the Rule of 7.

Cold calls are often ineffective because managers have trouble directly reaching key decision-makers. In this lesson, we will tell you how you can get past the secretary in your cold calls and receive positive feedback from the decision-maker.

In this lesson, we will talk about the methods of communication you can use to reach the decision-maker. You will learn to use email and text messaging like a pro and find out about the benefits of voicemail. We will talk about social media pages led by influential people and discuss alternative methods of reaching them. In addition, we will give you a message template that you can send to clients.

Any product or service is purchased to satisfy a certain customer pain point. In this lesson, we will teach you to identify other people’s hidden needs and work with them. We will also talk about methods of persuasion which will help you overcome the customer’s objections and make them more receptive to your pitch.

A variety of scripts can be used for cold calling. Each client is an individual, so you should never use the same approach with everyone. That’s why we will introduce several popular approaches that can be applied to conversations with clients. You will learn about conversation templates that will help you in most situations.

Sales statistics are important for all companies, which is why all sales managers should know how to work with them. We will teach you the correct way to do this and introduce you to some helpful plugins and instruments that will make your cold calls more effective.

We will discuss CRM systems and what sets them apart from AmoCRM. You will also learn to use Hubspot CRM, Freshsales and other popular instruments. Finally, you will learn to track your cold calls and work with client databases in Excel.

In our final lesson, we will teach you to motivate yourself to reach new heights and explain why gamification is important in business. Additional materials include a helpful book