Digital Marketing

Course

CPA Marketing — An Effective Model for Making Money Online

Name: CPA Marketing — An Effective Model for Making Money Online
Rating: 4.8 (undefined reviews)

Studying one of the most effective advertising models for online promotion

0:07

hours of video

case

quizzes

0:07

hours of video

case

quizzes

Master New Skills: Empower Your Personal & Professional Growth

Explore the top trends in influencer marketing

Find out how to choose a blogger for collaboration

Review case studies from Perfluence and gain invaluable experience

Analyse the CPA model and understand how you can earn with it

Learn to apply the CPA model in your personal practice

Discover how you can promote your product with content

Find out how you can increase your earnings with affiliate marketing

Explore the key benefits of affiliate marketing

Review newbie affiliate marketing mistakes to avoid them in the future

Learn how to choose the best affiliate network

Explore the top trends in influencer marketing

Find out how to choose a blogger for collaboration

Review case studies from Perfluence and gain invaluable experience

Analyse the CPA model and understand how you can earn with it

Learn to apply the CPA model in your personal practice

Upon completing the course you will receive a certificate

The documents will confirm your qualifications. Upon successfully completing the longread, you will receive a certificate that you can attach to your resume and demonstrate when applying for a job.

Our learning concept combines best tools

We have our own methodology based on the Fast Education — Fast Results principle. You can use it to learn how to quickly and effectively study and grow.

Videos

Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.

Additional materials

Study text versions of lessons, guides, checklists, work books and templates on the course topic.

Quizzes

Check how much you remember from the lesson.

Glossary

Use the glossary below the video to make sense of the key terms of the lesson.

Homework

Put new knowledge into practice.

Case studies

Solve practical cases related to the topic of the lesson.

Videos

Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.

Additional materials

Study text versions of lessons, guides, checklists, work books and templates on the course topic.

Quizzes

Check how much you remember from the lesson.

Glossary

Use the glossary below the video to make sense of the key terms of the lesson.

Homework

Put new knowledge into practice.

Case studies

Solve practical cases related to the topic of the lesson.

Course details

In 2021, 75% of advertisers budgeted for influencer marketing. In addition, Statista predicts that influencer revenues will reach $14 billion by the end of the year. Since the start of the pandemic, the market has more than doubled (it was estimated at $6.9 billion in 2019). Interestingly, the growth took place in the midst of a crisis in the rest of the advertising market. After all, in the first year of the pandemic alone, it lost 7.5% of its volume.

This data suggests that influencer marketing is becoming one of the most popular areas in the job market. So, if you want to start developing in this area, you need to learn some nuances. This is where our new online course comes along. Thanks to the CPA (cost per action) model, you will be able to increase your earnings many times over, even if you are still new to this. This is a pay-per-performance model. In this course, you will learn how it works. Working by CPA is a market trend, an understandable type of cooperation for both a blogger and an advertiser. The effectiveness of CPA integration is easy to evaluate based on economic indicators. Therefore, the allocated budgets for CPA are larger than for less transparent CPP (cost per point).

The CPA model will help blogging become a structured advertising marketplace with standardised processes and performance metrics. These changes will be painful for those who are used to just selling ad space and not taking any responsibility for the result. Yet, for everyone else, they will open up new growth areas. Those bloggers who start working by the CPA model today and learn how to place such ads will have a great advantage over their colleagues in the short term. Become one of them with our online course!

Course plan

Lectures, tests and other useful materials are stored in your account.

Lesson 1.

Key influencer marketing trends

Lesson 2.

Criteria for an ideal blogger to collaborate with

Lesson 3.

The CPA model, and how to make money with it

Lesson 4.

How to promote a product with content

Lesson 5.

Affiliate marketing as a way for bloggers to increase their income

Lesson 6.

Affiliate marketing: analysing the key advantages and beginner mistakes

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