Management and Leadership During Times of Change

How to keep your business and find new opportunities for its growth

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What you will get:
Learn how to adapt to today's pace and stay efficient
Find out how to make your company well-balanced
Study risk management
Consider concepts to help drive consumer behavior
Discover what innovative business models and their benefits are
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About this course
In the coming years, technologies will open up new, yet unknown opportunities for humanity, so it is important to keep track of innovations and be able to change the strategy of your business in time. In a stable economic environment, making forecasts is not as difficult as in situations of uncertainty. To keep your business running efficiently during a crisis, you need to be able to react quickly to change. Our course will help you change your leadership thinking and defend your position in the market.

During the training, you will understand how to adjust your company's work processes to the new pace. You will learn how to make your company well-balanced. Our experts will tell you how to manage risks at different stages of a crisis situation. You will study the HEART concept closely to help you strengthen customer relationships. You will explore innovative business models and new approaches to HR that will enable you to gain a competitive advantage. So, the knowledge gained will help you not only keep your business, but also discover new opportunities for its growth!
Skills you will get:
  • Change management
  • Crisis management
  • Decision-making
  • Working in uncertainty
Course structure

Lesson 1. The world will never be the same

Despite the difficulties, today everyone can find ways to achieve success. You just need to make learning a part of your life and always be ready for change. In this lesson, you will learn what global changes humanity is to face, and how they can affect business. Furthermore, you will discover how to maintain the company efficiency during a crisis.

In the additional materials, you will find a template for assessing the impact of change on a business.

Lesson 2. Company viability

If you want to make your business more stable and lasting, you should analyze it in the short and long run, and focus on contingencies and risks. Leaders need to prepare their companies to reap the benefits of new opportunities and to deal with risks. In this lesson, you will learn how to do this, and you will be able to make your company more resilient to crises.

Additionally, you will discover what measures you can take to ensure business sustainability, and how to assess the current financial state of your company.

Lesson 3. Crisis management

A crisis is a time of opportunity. Circumstances force us to think, manage and act in new ways. Usually, some are ready for changes, while others continue to follow the same path. To gain the upper hand in economically difficult situation, follow the principle "If you cannot suppress the crisis, manage it." In this lesson, you will learn how to prepare your company for this. You will also find out how to manage risks and benefit from difficult situations.

In the additional materials, you will receive a checklist that will help your company continue to operate during a crisis.

Lesson 4. Innovation in times of turbulence

Innovation has always been essential to the development and competitiveness of a business. Previously, new technological solutions or the production of an unusual product were enough to become successful. However, today, due to high competition and globalization, blurred industry boundaries and ever-changing markets make products and processes obsolete. In this lesson, you will learn how business innovation models work, what reverse innovation is, and discover more about the Deming cycle. Furthermore, you will analyze the kaizen tools that can help you transform your business.

Additionally, you will find out what a business model canvas is.

Lesson 5. Change implementation cycle, the ADKAR model

New issues are not solved with old tools, so trends need to be predicted even before they appear so you don't miss anything. Companies now need to clearly understand their mission as it will help them stay afloat in difficult times. In this lesson, you will take a detailed look at the process of introducing changes to a company. You will learn how to behave as a leader and convince employees of the need for change. You will also discover what the ADKAR model is and what to use it for.

In the additional materials, you will learn how the process of change in the company goes, as well as study the five mistakes of management.

Lesson 6. New approaches in HR

In 2012, The Economist magazine published statistics on complaints about the lack of skilled workers. Back then, this problem worried about half of the directors, and now four out of five managers face it. Top managers fear a post-crisis recession and the crisis itself, but a downturn could be an opportunity for growth. And in this lesson, you will discover how to lead a company to prosperity. You will learn new HR strategies and understand how to capitalize on any crisis.

In the additional materials, you will find 11 recommendations for companies to use in a crisis.

Lesson 7. Be the navigator of your team

Crises are often referred to as "moments of truth." This is the time when people doff their masks and show their true colors. The stronger the crisis, the deeper the insights received. Surely, there are people who you want to believe and follow. Others are ready to work hard to translate their ideas into reality. However, some people, no less smart and gifted, cannot inspire you. But why? Well, a person's reaction to difficulties that arise plays an important role in this. A true leader is able to make the most out of the most difficult situations, overcome challenging times and get out of them stronger. In this lesson, you will learn how to become such a leader. You will understand why it is important to talk to employees, and how to competently do it. You will analyze a RACI model that will simplify decision making and role assignment for you. Moreover, you will find out how to answer employees' questions during times of uncertainty.

Additionally, you will learn about the specifics of creating and using the RACI matrix, and how a leader should respond to stressful situations.

Lesson 8. Crisis is a reason to mend ties

In times of crisis, anxiety prompts people to use solutions that have worked well in the past. Researchers call this "threat rigidity".

When we want to take control of a situation, we often start acting alone. However, this is an ineffective practice. Only cooperation will lead the company to sustainable productivity gains. In this lesson, you will explore seven ways to create an efficient work environment, and learn about horizon scanning and foresight projects.

In the additional materials, you will find information on the Rapid Foresight methodology and discover how to conduct foresight sessions.

Lesson 9. Trends: what should you prepare for?

In the final lesson, you will break down three major barriers that prevent companies from anticipating the outcome of a crisis. You will also learn which companies are the most resilient. Moreover, you will study business trends that are worth paying attention to now. This will help you change your business strategy in time to keep your product in demand.

In the additional materials, you will find out how the life of office workers has changed.