Sales and Global Platforms. Conquering eBay, Amazon, Alibaba
Efficient tools to acquire online sales skills
Lesson 1. Trading Rules on 3 platforms eBay, Amazon and Alibaba
Studying the rules of trading on eBay, Amazon and Alibaba. You will learn what you need to have for the start, learn how to choose and negotiate with suppliers. At the end of the lesson we will tell you about the types of delivery and how it works.
Lesson 2. Market research and product selection
Market research and product selection – the most important stage of e-Commerce. We will tell you what requirements should be imposed on the product, and will teach several methods of market research. At the end of the lesson you will learn the main reasons for failure in online trading.
Lesson 3. Samples ordering and communication with a supplier
Checking out where to find a good supplier and learning to evaluate him correctly. We will also talk about the trade guarantee, touch on the design of business letters and learn the art of negotiations with partners.
Lesson 4. Ordering wholesale and delivery calculation
We will consider all the nuances of the wholesale order. You will receive detailed instructions on orders, learn how to calculate customs duty, and methods of delivery. We will also talk about payment methods and learn how to receive the goods.
Lesson 5. Photographing goods for listing
In order for your product to be sold, you need to display goods in prominent view. Moreover, it is advisable to do this at the right angle and with appropriate lighting. We will tell you about the process of photo shooting and photo editing for the online store. You will also learn how to choose the right background and learn many other useful tips to increase conversion.
Lesson 6. Product description and SEO
We'll learn how to properly present the goods on the Internet — so that not only your customers, but the search engine robots would like to buy it. We will tell you how to choose keywords, write a qualitative description, and will teach you how to choose working bullets.
Lesson 7. Master class on eBay and Amazon
Detailed master class on eBay and Amazon. We will consider the main mistakes that are made in sales, and tell you the secrets of success on these platforms. At the end of the lesson we will talk about the website Camel Camel Camel, which will help to track the prices and sales rating of Amazon products.
Lesson 8. Creating a private label
In the final lesson of the course we will tell you how to create a private label – a unique brand under which your products will be sold. For this purpose, we will introduce you to the Amazon Brand Registry program and the Amazon FBA service. You will also learn a lot about the design and printing methods of the brand.