How to build a mobile marketing strategy

30 tools for building traffic: audience behavior, trends, contextual and targeted advertising



What you will get

Setting up advertising in messengers, social networks, and mobile apps

Working with partner networks

Analyzing your audience and using your findings for ad optimization

Online marketing trends in 2020

A deep dive into digital marketing

How to create and evaluate a digital strategy

How to monetize your applications

Setting up contextual advertising

App analysis and optimization

A step-by-step guide to unit economy

About this Course

Mobile technologies are the constant companions of a modern man. As technology advances, so does advertising. Today, digital marketing is one of the priority ways to promote a product on the market.

In this course, you will learn what mobile marketing is and how to use it. You will learn how to promote goods and services via the Internet, learn how to set up advertising on social networks and messengers. We will tell you how affiliate networks work and discuss the most effective tools of modern marketing.

After completing the course, you will be able to draw up a digital strategy without outside help, you will learn how to analyze your online audience and optimize applications. Old tools and approaches will be a thing of the past, and you will occupy a worthy place among the most sought-after specialists on the market.

Course structure






LECTERA DMCC, Unit No: 1002-D4, Swiss Tower, Plot No: JLT-PH2-Y3A, Jumeirah Lakes Tower, Dubai, UAE;

LECTERA LLC, 19990 NE 163RD Street, #233 North Miami Beach, FL.US 33162;

ООО «ЛЕКТЕРА РУС», Россия, Москва, Яузский бульвар, 13/3, офис 8;