Program

Digital Marketer

The demand for marketers is only growing! Get in-demand skills right now.

What you will get:

  • SEO — To Google's Top. Website Optimisation for Promotion
  • Search Engine Marketing. From Semantic Core to Usability
  • Increase Sales. Through Online and Offline Marketing
  • YouTube Marketing. Make Your Channel Popular
  • Launching Facebook Ads. Take Your Business to the Next Level
  • PPC Advertising. Drive Traffic and Boost Sales
  • Promotion on Facebook. Ad Types and Campaign Analytics
  • Efficient Cold Letters. Databases and Dealing With Objections
  • Newsletter Analytics. Audience Analysis and Conversion Boost
  • Creating YouTube Content. Light, Space, Equipment, Editing
  • A Start in Email Marketing. The Role of Newsletters in Promotion
  • Confident Email Marketing. Client Segmentation and Reactivation
  • Creating Goods From Scratch. Studying Consumers and Competitors
  • SEO — To Google's Top. Website Optimisation for Promotion
  • Search Engine Marketing. From Semantic Core to Usability
  • Increase Sales. Through Online and Offline Marketing
  • YouTube Marketing. Make Your Channel Popular
  • Launching Facebook Ads. Take Your Business to the Next Level

Our learning concept combines best tools

We have our own methodology based on the Fast Education — Fast Results principle. You can use it to learn how to quickly and effectively study and grow.

Videos

Watch short videos whenever you want. One lesson consists of 2–4 videos 5–7 minutes long.

Additional materials

Study text versions of lessons, guides, checklists, work books and templates on the course topic.

Quizzes

Check how much you remember from the lesson.

Glossary

Use the glossary below the video to make sense of the key terms of the lesson.

Homework

Put new knowledge into practice.

Case studies

Solve practical cases related to the topic of the lesson.

Program details

High-tech solutions and the Internet are changing the modern reality and the labor market. A huge number of new professions are emerging, and one of them is the digital marketer position. These specialists are responsible for business optimization, competitor analysis, and strategy for promoting goods and services. Furthermore, they prepare advertising campaigns based on this data. The digital sphere is developing very rapidly, so a competent specialist must constantly update their knowledge, studying trends and relevant tools for work. So, a series of our courses will help you gain new, relevant knowledge or start a career in an interesting and promising direction!

During the training, you will learn the basics, which are essential to build a marketing plan, and understand what is happening in the market. All this will help you choose the tools for your future career. We will tell you how affiliate networks operate and analyze the most effective modern marketing tools. You will focus on your own research to create a product and marketing strategy, and learn the differences between offline and online marketing. You will find out how to attract a large number of customers, master market research methods, discuss how to analyze competitors, make the most out of their advantages, and discover how to create a Go-to-market strategy and draw up a viable roadmap. You will learn how to assess risks and adjust your marketing strategy based on this knowledge. You will understand how to properly offer your product to a client, and see how to use lead generation tools to increase sales. We will teach you what mobile marketing is, and you will learn how to promote goods and services over the Internet and set up ads in social networks and instant messengers. Moreover, you will discover everything there is to know about contextual advertising and ways to attract customers, learning how to create convincing and high-quality ads. You will find out how to work with search engines properly and study the features of paid and organic promotion. You will master the important components of contextual advertising, learn how to customize them, and acquire the skill of parsing and analyzing your advertising campaigns. You will pick up how to promote your brand or business on social media, determine the secrets of creating Instagram stories and scripting for brands. We will teach you how to correctly engage your audience using content, as well as analyze and improve the relevance of campaigns. You will be able to gain new followers, promote your product and increase your income. You will learn how to properly communicate with business media and get all the necessary PR tools. Additionally, you will discover how to use native advertising. You will explore trending marketing trends such as behavioral psychology and neuromarketing. You will also master supporting skills to organize information flows and work with creatives. You will acquire fundamental knowledge that will help you understand marketing in a comprehensive manner, involving your product or business. The skills and knowledge gained will be useful for starting a new career or promoting your business. You will be able to become more successful, increase your income, and improve all areas of your life! This program will help you become the specialist that every company dreams of hiring.

Program Contents

Creating Goods From Scratch. Studying Consumers and Competitors

24 steps from a hypothesis to the launch: research methods, mvp, getting feedback, and growth factors

$2900

Promotion on Facebook. Ad Types and Campaign Analytics

Recommendations for A / B-testing methods audience involvement, advice for the development of the page

$3900

Creating YouTube Content. Light, Space, Equipment, Editing

Content for YouTube: explore technical features

$7900

Increase Sales. Through Online and Offline Marketing

Special characteristics of online and offline business, digital transformation, involvement, advertising techniques

$3500

Newsletter Analytics. Audience Analysis and Conversion Boost

Tips for data analysis, recommendations for click through rate and conversion increase, A/B testing letter method

$4900

Launching a Product. Strategy and Interesting Cases

Look for ideas for new goods, ways to analyze the market, sales, competitors and tips on marketing strategy choice

$4900

Efficient Cold Letters. Databases and Dealing With Objections

System of work with cold emails and how to earn on email marketing

$6500

A Start in Email Marketing. The Role of Newsletters in Promotion

Tips on how to create a convincing email letter, mailout design recommendations, email strategy secrets

$1900

YouTube Marketing. Make Your Channel Popular

Creating a unique style for a channel, recommendations for choosing right content, ways to monetize videos

$7900

SEO — To Google's Top. Website Optimisation for Promotion

Tips of how to adjust key website elements, ways to improve relevance, features of voice search

$3500

Launching Facebook Ads. Take Your Business to the Next Level

Recommendations for A / B-testing methods audience involvement, advice for the development of the page

$3900

Confident Email Marketing. Client Segmentation and Reactivation

Recommendations for work with an out-of-date client base, audience segmentation process, building a client avatar

$3500

PPC Advertising. Drive Traffic and Boost Sales

How PPC advertising works, advertising campaign strategy, recommendations for website traffic increase

$1900

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