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You will find out how to effectively promote your business online. Moreover, you will learn how to create strategies and attract customers through search engines and social networks

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You will discover how to effectively carry out direct sales while involving independent distributors to find end users

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We will teach you how to manage teams, conclude profitable deals, and speak in public. After taking a course on this topic, you will be able to negotiate with partners more easily and manage your job better

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We will teach you to analyse your financial situation and increase profits

Career Development

You will find out what kind of specialists are in demand in the market. We will show you how to choose a career and draw up a change-over plan

Female Leadership

We will delve deeper into the minds' of great thinkers and talk about their ideas. Through training, you will figure out how modern cultural values were formed

For Teens

You will discover how to study and gain new knowledge more effectively. Furthermore, we will discuss professions suitable for teenagers and how to master them

Money Education

We will tell you how to correctly draw up a personal budget, calculate expenses and effectively save up for purchases

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All courses

Online courses

All courses

Take a quiz

Choose the best direction for your development

Lectera icon

Professions

We will introduce you to all the most popular professions on the market, give you useful skills to quickly develop, and share how to grow in the market

Sales

We will teach how to evaluate the profitability of projects and present products in such a way that customers buy them

Digital Marketing

You will find out how to effectively promote your business online. Moreover, you will learn how to create strategies and attract customers through search engines and social networks

Business

You will learn how to do business in today's world, choose popular niches and predict risks

Network Marketing

You will discover how to effectively carry out direct sales while involving independent distributors to find end users

Soft Skills

We will teach you how to manage teams, conclude profitable deals, and speak in public. After taking a course on this topic, you will be able to negotiate with partners more easily and manage your job better

Financial Literacy

We will teach you to analyse your financial situation and increase profits

Career Development

You will find out what kind of specialists are in demand in the market. We will show you how to choose a career and draw up a change-over plan

Female Leadership

We will delve deeper into the minds' of great thinkers and talk about their ideas. Through training, you will figure out how modern cultural values were formed

For Teens

You will discover how to study and gain new knowledge more effectively. Furthermore, we will discuss professions suitable for teenagers and how to master them

Money Education

We will tell you how to correctly draw up a personal budget, calculate expenses and effectively save up for purchases

Free courses

The platform's free courses are all about practice: each course focuses only on relevant topics

Growth of online education market increases risk of intellectual property theft

According to experts' forecasts, the global online education market will grow to $ 319 billion over the next five years.

Growth of online education market increases risk of intellectual property theft

Already today, 70% of the market is accounted for by China, the USA, Japan, Singapore and Malaysia. In Russia, the annual market growth is projectedslated to be about 25%, and in 2020, the market size reached $ 750 million.

In Kazakhstan, the situation is similar: the online education market is also at its peak. Growth is relentlessly driving the creation of new intelligent products such as educational courses and training materials. However, this increases the risk of theft of intellectual property products, for which one must also be prepared.

Copyright infringement can be carried out both by envious competitors and by reckless citizens who do not know about the consequences they may face for copying. To prevent theft of intellectual property and keep online education safe, you need to know how to protect your copyright.

In Kazakhstan, intellectual property issues are regulated by several regulatory legal acts, including the Law of the Republic of Kazakhstan "On Copyright and Related Rights" and the Civil Code of the Republic of Kazakhstan, which also applies to such situations. It is worth noting that both published materials and unpublished materials are considered intellectual property - copyright becomes applicable already at the time of creation of the material.

To protect your intellectual property, before transferring it to a third party, it is worth concluding an agreement on exclusive or non-exclusive rights. Also, the author can enter his work in the official registry to obtain a certificate about State registration with the number and date of creation of the material. Such a certificate will protect you and your intellectual property in the event of disputes or legal proceedings.

Since most often an online course is developed in co-authorship, separate agreements providing transfer of rights must be concluded with each of the authors.

In Kazakhstan, intellectual property control also falls partly under the ambit of criminal law which stipulates a fine of up to 5000 MCI or a term of imprisonment of up to six years if found guilty of infringement.

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