Digital marketing

Digital marketing

In our 'Digital marketing' section we will share insights on digital trends that will help you build a successful digital marketing strategy. Today, the online environment is changing with the speed of 5G - we will keep you informed on the key trends in this area, becoming your main point of reference in the changing digital world.

Which new social network should you sign up for?

Which new social network should you sign up for?

You may have heard about the Russian equivalents to “extremist” social media platforms like Instagram, TikTok, and even the relatively domestic Telegram.

Do you use all Telegram features? Test how much you know about this messenger!

Do you use all Telegram features? Test how much you know about this messenger!

Today, more and more people are using Telegram as a messenger for personal correspondence and a promotional channel for business. In the future, it could seriously compete with Instagram and even Facebook!

Where did Clubhouse disappear to? A full analysis of its advantages and disadvantages.

Where did Clubhouse disappear to? A full analysis of its advantages and disadvantages.

Clubhouse was extremely popular a year ago, but now only people who are true believers know about it. When the application had just gone viral on the Internet, every second person was talking about it.

Do you have too few customers? Test your website’s SEO!

SEO determines on which search page the website will come up on the key request. In other words, good optimization ensures that your pages get to the top of the search results, increase the number of users coming to the site, and, consequently, the customer base.

What is lead generation? Why you should use it, and how to do it

Lead generation is a marketing strategy that involves collecting contacts of leads, potential customers and working with them.

SMM Trends for 2021: make your advertising more effective

You've probably done this: installed an ad blocker on your computer, hung up on salespeople, and tossed advertising flyers into a bin. Unfortunately, people no longer want to waste their time watching ads.

How Facebook ads work and how to pay for them

Facebook is the most popular social media network in the world. Even in countries where Facebook isn't as popular as other social media networks (for example, Russia), it still remains a universal channel for product promotion.

Оnline Networking Made Easy! How to Find and Establish New Contacts on Facebook и LinkedIn

Instagram courses, numerous articles on a thousand and one websites and printed books refer to networking as ‘the king of work situations’ and ‘the only tool you need to build a dizzying career’.

Instagram business account: how to manage and why?

Instagram is a chance to give a second wind to your business, if not the first! After all, even without having your website, you can develop and sell with the help of Instagram.

Is online marketing for offline businesses overkill? No, it’s a necessity!

You may think that online promotion for offline businesses is a waste of time and money. However, laptops, tablets, and smartphones have long been part of everyday life for most of us, with new users popping up every year.

The top five email marketing practices

Email marketing is the strategy of choice for more than 84% of marketers looking to generate a steady stream of customers and increase sales in their business.

What the Clubhouse social media app is, how you can get an invite and who to subscribe to in the first place

Lately, the voice-based social networking app Clubhouse has become one of the most talked about on the market. It literally exploded! This network is invitation-only, with all communication carried out solely by voice.

Personal brand on Clubhouse: build, promote, monetise

Clubhouse is all over the internet these days and no wonder! After all, it’s the first audio social media similar to Instagram and Twitter, but with a messengers’ functionality and a focus on verbal communication.