SEO determines on which search page the website will come up on the key request. In other words, good optimization ensures that your pages get to the top of the search results, increase the number of users coming to the site, and, consequently, the customer base.
Are you a beginner entrepreneur and have few customers? Perhaps your SEO is the problem! Take our test to find out if this is the case and get recommendations from Lectera business experts.
Do you have too few customers? Test your website’s SEO!
Let's start with the most important thing. Did you make the semantic core of the website?
Do you write selling and useful texts for pages on your website?
Each text should contain keywords. This can be the name of your product, its main feature, the category of product with a geographical reference. How do you collect keywords for your texts?
Title and Description are meta tags that are necessary for search engines. They evaluate whether the text specified in the Title and Description matches the keywords located in the material. Meta tags are responsible for the position of the page in the search results for the keyword. Name the optimal size for Title and Description.
SEO is not just keywords inserted into a text from a copywriter. It's also technical optimization, which is rather difficult for beginners. Do you understand it?
How do you think, is it necessary to optimize product pictures and videos?
In addition to internal links (those that point from one page to another on your site), textbooks for SEO specialists often talk about external links. They lead to your site from another resource. What do you do with external links?
What do you know about behavioral factors?
UX is the user's path on the site, which can be affected by a variety of factors, ranging from the weather outside to the convenience of the location of your products and the refinement of search within categories. Have you learned the basics of UX?
Have your website ever fallen under search engine filters?
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