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You will find out how to effectively promote your business online. Moreover, you will learn how to create strategies and attract customers through search engines and social networks

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We will delve deeper into the minds' of great thinkers and talk about their ideas. Through training, you will figure out how modern cultural values were formed

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The platform's free courses are all about practice: each course focuses only on relevant topics

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Choose the best direction for your development

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Professions

We will introduce you to all the most popular professions on the market, give you useful skills to quickly develop, and share how to grow in the market

Sales

We will teach how to evaluate the profitability of projects and present products in such a way that customers buy them

Digital Marketing

You will find out how to effectively promote your business online. Moreover, you will learn how to create strategies and attract customers through search engines and social networks

Business

You will learn how to do business in today's world, choose popular niches and predict risks

Network Marketing

You will discover how to effectively carry out direct sales while involving independent distributors to find end users

Soft Skills

We will teach you how to manage teams, conclude profitable deals, and speak in public. After taking a course on this topic, you will be able to negotiate with partners more easily and manage your job better

Financial Literacy

We will teach you to analyse your financial situation and increase profits

Career Development

You will find out what kind of specialists are in demand in the market. We will show you how to choose a career and draw up a change-over plan

Female Leadership

We will delve deeper into the minds' of great thinkers and talk about their ideas. Through training, you will figure out how modern cultural values were formed

For Teens

You will discover how to study and gain new knowledge more effectively. Furthermore, we will discuss professions suitable for teenagers and how to master them

Money Education

We will tell you how to correctly draw up a personal budget, calculate expenses and effectively save up for purchases

Free courses

The platform's free courses are all about practice: each course focuses only on relevant topics

Do you have too few customers? Test your website’s SEO!

SEO determines on which search page the website will come up on the key request. In other words, good optimization ensures that your pages get to the top of the search results, increase the number of users coming to the site, and, consequently, the customer base.

Do you have too few customers? Test your website’s SEO!

Are you a beginner entrepreneur and have few customers? Perhaps your SEO is the problem! Take our test to find out if this is the case and get recommendations from Lectera business experts.

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Do you have too few customers? Test your website’s SEO!

Do you have too few customers? Test your website’s SEO!

Let's start with the most important thing. Did you make the semantic core of the website?

Let's start with the most important thing. Did you make the semantic core of the website?

Do you write selling and useful texts for pages on your website?

Do you write selling and useful texts for pages on your website?

Each text should contain keywords. This can be the name of your product, its main feature, the category of product with a geographical reference. How do you collect keywords for your texts?

Each text should contain keywords. This can be the name of your product, its main feature, the category of product with a geographical reference. How do you collect keywords for your texts?

Title and  Description are meta tags that are necessary for search engines. They evaluate whether the text specified in the Title and Description matches the keywords located in the material. Meta tags are responsible for the position of the page in the search results for the keyword. Name the optimal size for Title and Description.

Title and Description are meta tags that are necessary for search engines. They evaluate whether the text specified in the Title and Description matches the keywords located in the material. Meta tags are responsible for the position of the page in the search results for the keyword. Name the optimal size for Title and Description.

SEO is not just keywords inserted into a text from a copywriter. It's also technical optimization, which is rather difficult for beginners. Do you understand it?

SEO is not just keywords inserted into a text from a copywriter. It's also technical optimization, which is rather difficult for beginners. Do you understand it?

How do you think, is it necessary to optimize product pictures and videos?

How do you think, is it necessary to optimize product pictures and videos?

In addition to internal links (those that point from one page to another on your site), textbooks for SEO specialists often talk about external links. They lead to your site from another resource. What do you do with external links?

In addition to internal links (those that point from one page to another on your site), textbooks for SEO specialists often talk about external links. They lead to your site from another resource. What do you do with external links?

What do you know about behavioral factors?

What do you know about behavioral factors?

UX is the user's path on the site, which can be affected by a variety of factors, ranging from the weather outside to the convenience of the location of your products and the refinement of search within categories. Have you learned the basics of UX?

UX is the user's path on the site, which can be affected by a variety of factors, ranging from the weather outside to the convenience of the location of your products and the refinement of search within categories. Have you learned the basics of UX?

Have your website ever fallen under search engine filters?

Have your website ever fallen under search engine filters?

Your results

Do you have too few customers? Test your website’s SEO!

Latest News

Math Teachers Use AI the Least
Math Teachers Use AI the Least

The EdWeek Research Center conducted a survey of over 400 math teachers in the U.S. The results revealed that about 70% of them have not received training on using AI in their professional work and do not plan to do so in the near future.

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