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A Test for a Marketer: Do You Understand the Language of Professional Terms?
Everyone knows, in one way or another, what marketing is. However, few people can distinguish traditional marketing from SMM (Social Media Marketing) and B2B (Business 2 Business) from B2C (Business 2 Customer). Moreover, marketing, like any other sphere of activity, has not only its complicated and cumbersome abbreviations but also its slang expressions.
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